新的verbinder
Dear Reader,
The current challenges caused by the global economic situation require us to adapt to the new circumstances. Overcoming this crisis requires a high degree of commitment and flexibility from everyone involved.
But we are convinced that the challenges can be overcome and that binder will emerge stronger from this situation. In addition, cost-cutting measures are necessary in order to remain on a stable footing.
With our new sales drive, we are focussing on increased customer orientation and a consistently solution-oriented approach. This allows us to react flexibly to market requirements and actively shape the competition. This decision is a necessary response to increased competition, rising costs and the challenging eco-nomic situation in the industry.
Our product portfolio is being further optimised step by step, with the focus on establishing innovative and new circular connectors from binder on the market. The core competences - binder electronic solutions and binder solutions - are playing an increasingly important role.
Happy reading!
Kind regards,
Markus Binder
CEO of the binder group
